"Greatness is not an accident.
Greatness is a choice you make over and over. And when you choose personal greatness - big or small - it becomes a part of who you are. Don't get me wrong: just like you, I have had my days when I would not have chosen greatness on my own. It took work. It took strategy. It took perseverance.
Don't leave your greatness to chance."
-Dr. Jen Welter
FIRST FEMALE NFL COACH
" Today, we are committed to several programs to address these topics:
Sponsorship of the Women’s National Football Conference.
Partnership with Jen Welter to co-host girls’ flag football camps in 2019.
In open sourcing the project via #creatorsunite, adidas will determine the
way forward as the work continues. "